"It's combination of powerful brands with complimentary strengths, it's good for Amazon helping them get a foothold in the traditional retail business, and it's great for whole Foods, bringing Amazon's passionate focus on the customer executed though innovative technology".
Charlie O'Shea, a Moody's lead retail analyst, told the Associated Press news agency that the deal could be "transformative, not just for food retail, but for retail in general". Eleanor McCarthy, who said she lives "near Newburyport", has a son who works for Amazon in Los Angeles.
Walmart and Amazon have had their sights on each other for years, each aiming to be the dominant seller of goods - however consumers of the future want to buy them.
So news that Amazon has bought U.S. supermarket chain Whole Foods for $13.4bn is interesting but perhaps not surprising. It's easy to imagine that Amazon might later decide to integrate this technology from its warehouses to its Amazon Go shops, and probably Whole Foods stores, too. Kroger, the nation's biggest supermarket chain, had earlier warned Wall Street of disappointing earnings. The Journal estimated that the Amazon announcement had wiped almost $29 billion from the aggregate market cap of rivals in the grocery category.
It also is expected to hasten existing efforts by grocers to make shopping more smartphone-ready, sell more private label and specialty foods and overcome the hurdles of home-delivery of groceries.
In the United Kingdom, where there are Whole Foods stores, sell-offs wiped out almost $2billion (£1.5billion) from the value of stocks at grocers Tesco, Sainsbury's and Marks & Spencer, according to This Is Money. But she would never buy food online, she said. Hetu said Amazon could make pertinent offers to attract shoppers of one but not the other, or get shoppers of both to buy more.
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This latest deal "would worsen the already severe damage that Amazon is doing to America's competitive, open market system", Lynn said.
The deal would give Amazon control of 430-plus U.S. Whole Foods stores, almost all of which are in neighborhoods more affluent and younger than America as a whole, noted David Portalatin, the NPD Group's vice president of food industry analysis.
"People are willing to give that up and allow a trusted brand to pick their product", Hauptman said.
But it was Whole Foods that fell behind as shoppers found alternatives to the organic and natural foods it helped popularize since its founding in 1978.
The parties expect to close the deal during the second half of 2017. So, no - you won't be greeted by robots when you go inside a Whole Foods outlet. "That worries me", one bagger at a Providence, Rhode Island, store said. However, Whole Foods does not have access to Instacart's financial numbers and analytics. "They're doing an fantastic job and we want that to continue". "It's just curious, isn't it, that Amazon has offered so many things online".